Growth Marketing Manager - Paid Search

Every year millions of people are either filing their taxes in fear or giving up on their tax refund altogether. We're working on fixing that. Our intuitive app enables anyone, regardless of education or background, to file their taxes with newfound confidence.

Spread across Germany, Spain and the UK, the team at Taxfix Group with its brands Taxfix and Steuerbot, is a compassionate group of solution-finders. We speak our minds openly, and with over 400 professionals, including tax experts, developers, and IT security experts, we're rich in ideas and voices. The group has facilitated more than 3.5 billion euros in tax refunds for its customers since its founding in 2016.

The world of user acquisition is being redefined by AI, enhancing most parts through agentic workflows and AI agents. We aren't just adapting to this change; our ambition is to be a team that leads it. To join our team, we're looking for a forward-thinking Senior Growth Marketing Manager focused on Paid Search. Someone who sees this role as a unique blend of growth marketing, MarTech, and data - and who is passionate about shaping the future of Taxfix’s user acquisition growth engine. This is an opportunity to build the machine, not just operate it.

• Your challenge:
• Your responsibilities:
• Design and drive a forward-thinking Paid Search strategy across key channels, with a focus on automation, scalability, and AI-driven optimization.
• Own the end-to-end management and performance of our primary Paid Search ad platforms (e.g., Google Ads, PMax, Bing Ads). You will design and manage automated systems and agentic workflows to handle day-to-day campaign management, bidding, and optimization.
• Manage and scale 5-6 digits monthly budgets for our Paid Search campaigns across multiple brands and markets, ensuring efficient investment and allocation of resources to achieve our growth targets.
• Systematically explore, test, and scale new growth opportunities within the search landscape, including new AI search platforms and advertising products, bidding models, user flows (e.g. web2app), and new beta features.
• Foster and drive a culture of high-velocity testing and data-driven learning. You will be responsible for creating experiment roadmaps to test hypotheses on ad copy, keywords, audience signals, landing page experiences, and channel systems at a fast pace.
• Act as a key stakeholder for our MarTech and Analytics teams. Collaborate closely with them to improve measurement frameworks, paid search needs, build new capabilities and refine the tools that power our growth.
• Partner with our internal creative team and copywriters to guide the development of high-performing ad copy and creative assets, ensuring a cohesive and data-informed creative strategy for search.

• You have 4+ years of hands-on experience in Paid Search, with deep expertise in managing ad accounts with at least 6-digit monthly budgets.
• You have a track record of moving beyond manual campaign management. You think in terms of systems, automation, and scalability. Experience with scripting (e.g., Google Ads Scripts, Python), automation platforms or an understanding of marketing APIs is a strong plus.
• You possess a deeply analytical mindset, with the ability to handle large datasets to uncover strategic insights. Ideally, you also have experience in working with advanced marketing measurement methodologies such as MMM, incrementality and MTA.
• You are highly curious about the AI revolution and its application to marketing. You went beyond just using AI tools and ideally started to think systemically about how to build, automate, and leverage AI agents and workflows to solve complex paid search challenges.
• You are a self-starter who thrives on autonomy. You have a bias for action and an impatience to deliver results, capable of navigating ambiguity and driving projects from conception to completion.
• You operate with a high-velocity 'test and learn' mentality, rapidly iterating on ideas to uncover what works.
• Fluency in Spanish will be counted as a plus